2014 · Brand & Motion
LogoVideos
A productized animated-identity service. Send a logo, get back a short, broadcast-ready motion piece — built to give small brands the kind of opener big networks take for granted.
Overview
Static logos, in motion.
Most small companies have a logo. Almost none have a five-second animated version of that logo they can drop on the front of a video, a deck, or an ad.
LogoVideos turned that need into a service: send your logo, pick a style, and receive a short, royalty-free animation built around your mark.
My role
What I did.
- Designed and animated the logo intros end-to-end.
- Built the productized intake — style picks, brand inputs, turnaround.
- Wrote the site copy, demo reel, and pricing tiers.
- Handled client delivery and revisions.
Featured
Demo reel.
LogoVideos demo · YouTube
Stills
Selected frames.
Results
The numbers.
Lessons
What this taught me.
Productizing a creative service — fixed scope, fixed price, fixed turnaround — makes it accessible to clients who would never commission a custom animation studio. The constraint is the product.
I still reach for the same playbook anytime a creative offering needs to scale.
Related